Privacy Policy

1. Introduction

Urgent.yeral ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or use our services. This policy complies with the General Data Protection Regulation (GDPR) and Turkish Personal Data Protection Law (KVKK).

2. Information We Collect

We may collect the following types of information:

• Personal Information: Name, email address, phone number, company name
• Business Information: Website URL, trade show participation details
• Technical Information: IP address, browser type, device information
• Usage Data: Pages visited, time spent on site, click patterns

3. How We Use Your Information

We use the collected information for:

• Providing and maintaining our services
• Responding to your inquiries and requests
• Sending quotes and proposals
• Improving our website and services
• Sending promotional communications (with your consent)
• Complying with legal obligations

4. Legal Basis for Processing (GDPR)

We process your personal data based on the following legal grounds:

• Contract: Processing necessary for the performance of a contract
• Consent: You have given clear consent for processing
• Legitimate Interests: Processing necessary for our legitimate business interests
• Legal Obligation: Processing necessary to comply with the law

5. KVKK Compliance (Turkey)

For users in Turkey, we comply with the Personal Data Protection Law No. 6698 (KVKK). Your personal data is processed in accordance with KVKK principles and your rights under KVKK are protected.

6. Data Retention

We retain your personal data only for as long as necessary to fulfill the purposes for which it was collected, including legal, accounting, or reporting requirements. Typically, we retain customer data for 7 years after the end of our business relationship.

7. Your Rights

Under GDPR and KVKK, you have the following rights:

• Right to access your personal data
• Right to rectification of inaccurate data
• Right to erasure ("right to be forgotten")
• Right to restrict processing
• Right to data portability
• Right to object to processing
• Right to withdraw consent

8. Data Security

We implement appropriate technical and organizational measures to protect your personal data against unauthorized access, alteration, disclosure, or destruction. This includes encryption, access controls, and regular security assessments.

9. Cookies

We use cookies and similar tracking technologies to enhance your browsing experience. You can control cookies through your browser settings. For more information, please see our Cookie Policy.

10. Third-Party Services

We may use third-party service providers (such as hosting, analytics, and email services) that process your data on our behalf. These providers are bound by data protection agreements and only process data as instructed by us.

11. International Transfers

Your data may be transferred to and processed in countries outside the European Economic Area (EEA). When we do so, we ensure appropriate safeguards are in place to protect your data.

12. Contact Us

If you have any questions about this Privacy Policy or wish to exercise your rights, please contact us:

13. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new policy on this page and updating the "Last updated" date.